Earlier this week we got mad. We also said we’d spend some time writing about what the City and GRTC can do to make Broad Street, specifically the bus-only lanes, safer. Important context for this entire conversation: People driving cars and unsafe street design are what kills and injures the vast, vast majority of people on our roads.
Part of what makes Bus Rapid Transit work is giving the buses their own dedicated space on the street. This is why subways and (some) light rail is great: If you can keep cars and drivers out of the way of transit, the transit is faster, more efficient, and more useful for folks. Richmond’s BRT, the Pulse, has dedicated lanes for a good chunk of its route but, unfortunately, those lanes look just like every other travel lane—with a few signs here and there plus some road stencils on the road to let drivers know to stay the heck out of the way of the bus. This means that people in cars occasionally end up confused, driving or parking their vehicles in space specifically meant for the bus.
Luckily, there’s an easy and straightforward way to let folks know that bus-only lanes are for buses only. Richmond, like many other American cities, should paint its bus lanes red.
Red paint is one of the cheapest and most effective ways to keep cars out of bus lane. A 2017 study by the SFMTA found that “red treatment reduced the number of [Transit-Only Lane] violations by 48%-55% depending on the time of day, even as total traffic volumes increased.“ Anecdotal evidence from D.C. suggests that red paint works so well that it keeps cars from parking in the bus lane even when it’s perfectly to do so.
Red paint actually makes streets safer, too. That same study out of San Francisco found that police-reported injury collisions in the corridors with fresh red paint decreased 24% while injury collisions citywide remained unchanged. We’ll never know for sure if red bus lanes would have saved Alice Woodson’s life, they would be an important, striking visual reminder for people walking, biking, or driving that the rules change in the bus-only lanes.
There are a couple of ways to highlight bus lanes with red paint:
The most common implementation is the full red carpet treatment, with edge-to-edge paint covering the lane. Think San Francisco or Washington D.C.. It looks great, but tends to wear as the wheels on the bus continually drive over them. The National Capital Region Transportation Planning Board, in a 2017 study, estimated the cost of edge-to-edge red paint at around $308,000 per lane mile. Some back-of-the napkin math puts the cost of painting our 3.2 miles of dedicated lanes at around $2 million.
Narrower than the bus
If you want to cut back on some of the maintenance costs of red paint, look to Seattle. They do this great thing where they paint just the center of the lane red—wide enough so that its still obviously a red lane, yet narrow enough that the bus’s wheels don’t drive over any of the paint.
A thin red line
What’s the budget version of a red bus-only lane? How about these red-stripped BRT lanes in Indianapolis? Way cheaper with just a single red stripe paralleling the lane—especially to maintain—but still gives you that hint of that red-paint flavor. It’s like the Lacroix of red bus lanes.
Despite the nearly magical properties of red lanes, they don’t vaporize cars and drivers who wander into them (unfortunately). To keep buses the only vehicles in the bus-only lanes, cities need to plan on doing some enforcement—either manually, like with cops writing tickets, or, if you live in a place that allows it, automated camera-based bus lane enforcement. This is definitely a case of diminishing returns, so cities need to carefully balance the cost of enforcement with its intended results.
The great thing about any of these options, even enforcement, is that they’re fairly straightforward for the City to implement—and, to be sure, it’s the City, not GRTC, that has the authority to paint and stripe lanes. We could make a safer Broad Street next week, all it takes is the money and the political will to get it done.